Marketing and Publishing Trends Blog

Typography is the most underrated component of design. However, it can make a big difference in the effectiveness of your message.

Check out this lively video to discover some basic tips about using typography to enhance your designs…

Do you ever wonder what “rules” the most popular writers follow? Yes, the conventional grammar rules have their place, but they don’t have the most effect on enticing people to read what you wrote. And they certainly don’t make bestsellers!

So what are these “secret” rules that can make your writing truly stand out?

As business owners, we can use content marketing in many ways to reach out to our prospects and clients to inform, entertain, and sell our products and services.

However, content marketing can also help you find out more about your customers so you can serve them better and, in the process, make more sales!

As the first thing a reader sees, the book cover is a very important aspect of the reading experience.

What do you think are the common mistakes when it comes to designing book covers?

Learn how to make your elevator speech or unique selling proposition authentic and highly effective — and a fun exercise, too!

What we do is share tools and strategies to help you finally get your book published and marketed, so you can attract ideal coaching clients, high-paying speaking engagements, and sell more products on autopilot.